ABSTRACT
Social needs arising from the occurrence of global threats prompt researchers from various fields to look for innovative solutions that are friendly to society. The COVID-19 pandemic was a global experience so strong that it influenced many social processes, enabling natural experiments to be conducted that provided new knowledge about human behavior. One of the greatest impacts of lockdowns was observed in the case of tourist activity. National parks are highly desirable destinations for tourists and are able to attract large numbers of visitors. Tourism inside national parks has shown systematic growth, driven not only by the desire to be close to nature and to seek aesthetically pleasing experiences, but also by the need for relaxation and for participation in outdoor sports. Even during the COVID-19 pandemic, visitor numbers to national parks did not decline, despite their temporary closure in 2020. The article presents the result of empirical research conducted in 2021 on tourists to selected national mountain parks. The research aimed to explore visitors' motives for visiting the parks, as well as types of behaviour and the opinions of tourists regarding the restrictions placed on tourism in certain national parks. Analysis was also conducted of tourists' attitudes towards restrictions on access to parks due to formal legal regulations, limitations caused by the COVID-19 pandemic, as well as the potential to recompense for these needs by replacing them with alternatives behaviors in tourists' place of residence in the form of open social innovations. It was found, based on the opinions of tourists, that they visited national parks during the pandemic mainly for recreational and health purposes. Motivation to explore and admire nature or local culture was ranked third. On the other hand, the most frequently mentioned substitute of limited access to the national park was visiting nearby forests, meadows and city parks. The research allowed to notice the need to develop innovative solutions conducive to the psychological comfort of a community deprived of the possibility of mutual contact.
ABSTRACT
The main goal of this article is to assess the functioning of hotels during the crisis caused by the COVID-19 pandemic. The analysis was carried out on the basis of selected Key Performance Indicators (KPI) in hotels in Polish cities (Kraków;Poznań;Tri-City: Gdańsk, Gdynia, Sopot;Warsaw;Wrocław). The time range of the analysis covers the whole period of the COVID-19 pandemic in Poland (March 2020–February 2022) with data for 2019-before the outbreak of the pandemic. The analysis of the collected results of OCC, ADR, and RevPAR generally indicates instability of the basic economic indicators dependent not only on the demand limited by the pandemic restrictions but also on the type of tourism prevailing in individual cities. There is a difference between the hotel industry in cities, based mainly on foreign guests and business tourism, and the hotel industry in tourist/coastal regions, which are dominated by leisure tourism. During the greatest restrictions, hotels in Poland recorded huge drops in KPIs: a 95% drop in OCC and RevPAR. It was also found that the instability of demand during the pandemic and rapid changes in the values of the indicators prove the need for greater use of KPI benchmarks.
ABSTRACT
The tendency of enterprises to use open innovations can be seen in the literature in many areas of research and practical application. However, the use of the concept of open innovation in local administration entities is less noticeable. The research gap in this area prompts the authors to examine such a tendency among city representatives in the example of the Tourism Friendly Cities (TFC) group. TFC is a group of nine tourism destinations that are also European cities struggling with the impact of modern tourism. They take part in the URBACT program under the European Territorial Cooperation program. The goal of the article is to identify the basic problems of TFCs with the impact of the COVID-19 pandemic and to assess the propensity of TFC representatives to transfer innovative solutions in the form of open innovation. The article presents findings based on interviews with 104 experts from these cities, consisting of representatives of the public and private sectors. Research results indicate that the key problems of modern tourism in TFCs include constraints related to the lack of parking spaces, high rents and high prices of land, and short-term rental housing. The experts recommend measures to increase resilience and competitiveness initiated by business owners and at the initiative of the local administration. Key tools in this regard include and local community communication and engagement, creating attractions that benefit both residents and visitors, and measuring and monitoring tourism. In all, 92.8% of the experts believe that the right solution for the development of methods and tools for stakeholder cooperation in TFCs is to share the developed solutions in the form of open innovation.